Market Force Information
3 Simple Strategies To Enhance The Digital Customer Experience
Today, digital engagement has accelerated tremendously, and top companies have shifted quickly to...
3 Tips for Collecting Customer Experience Data on Mobile Apps
The COVID-19 pandemic has revamped how people are using their smartphones. With an increase in app...
It Takes Two; a Customer Experience Measurement Strategy
Financial metrics are an obvious metric—but tend to be in the rearview mirror. In Market Force’s...
Is it Time To Re-Evaluate Strategy?
When was the last time you took a walk in your customer’s shoes and experienced your brand from...
Engaged Employees: The Key to a Thriving Brand
So much has been written about the importance of employee engagement that it almost seems foolish...
I Went Shopping: My Customer Experience
I went shopping this weekend, visiting all types of stores, both brick and mortar and online. My...
On Metrics: Brand Recommendation or Satisfaction with the Experience?
I was recently in a new client’s office discussing the merits of using Net Promoter Score (NPS) or...
3 Strategies to Make Loyalty Your Currency
You've painstakingly crafted your brand, your organization lives and breathes its values, and...