Market Force Information

An Innovative Way to Keep Eyes On Your Brand Standards

It's important that brand standard compliances be audited, evaluated, and corrected across...

4 Tips For Leveraging Your Audit Data

Almost all multi-location businesses use some form of audit to measure execution against brand...

3 Simple Strategies To Enhance The Digital Customer Experience

Today, digital engagement has accelerated tremendously, and top companies have shifted quickly...

3 Tips for Collecting Customer Experience Data on Mobile Apps

The COVID-19 pandemic has revamped how people are using their smartphones. With an increase in...

It Takes Two; a Customer Experience Measurement Strategy

Financial metrics are an obvious metric—but tend to be in the rearview mirror. In Market Force’s...

Is it Time To Re-Evaluate Strategy?

When was the last time you took a walk in your customer’s shoes and experienced your brand from...

Engaged Employees: The Key to a Thriving Brand

So much has been written about the importance of employee engagement that it almost seems...

I Went Shopping: My Customer Experience

I went shopping this weekend, visiting all types of stores, both brick and mortar and online. ...

On Metrics: Brand Recommendation or Satisfaction with the Experience?

I was recently in a new client’s office discussing the merits of using Net Promoter Score (NPS)...