Market Force Blog: Customer Experience

4 Post Pandemic QSR Consumer Trends That Will Outlast COVID-19

What can we expect from the QSR industry in 2021? The COVID-19 pandemic has radically...

The Surprising Top 5 Reasons For Choosing Where We Buy Gas

According to our research, price is often the top factor behind where consumers buy gas, but...

Using A Mystery Shopper To Boost Customer Experience

Companies create customer experience strategies in boardrooms, but putting them into practice is...

How Effective Are Your Limited Time Offers?

LTOs are intended to spike customer counts and create new brand perceptions for current...

3 Tips for Collecting Customer Experience Data on Mobile Apps

The COVID-19 pandemic has revamped how people are using their smartphones. With an increase in...

It Takes Two; a Customer Experience Measurement Strategy

Financial metrics are an obvious metric—but tend to be in the rearview mirror. In Market Force’s...

Is it Time To Re-Evaluate Strategy?

When was the last time you took a walk in your customer’s shoes and experienced your brand from...

I Went Shopping: My Customer Experience

I went shopping this weekend, visiting all types of stores, both brick and mortar and online. ...

On Metrics: Brand Recommendation or Satisfaction with the Experience?

I was recently in a new client’s office discussing the merits of using Net Promoter Score (NPS)...

5 Tips For Measuring Grocery Guest Experience

The competitive grocery space has experienced so many changes in just the last 12 months. The...