Using A Mystery Shopper To Boost Customer Experience
Companies create customer experience strategies in boardrooms, but putting them into practice is a...
Market Force Blog: Customer Experience (2)
How Effective Are Your Limited Time Offers?
LTOs are intended to spike customer counts and create new brand perceptions for current customers...
3 Tips for Collecting Customer Experience Data on Mobile Apps
The COVID-19 pandemic has revamped how people are using their smartphones. With an increase in app...
It Takes Two; a Customer Experience Measurement Strategy
Financial metrics are an obvious metric—but tend to be in the rearview mirror. In Market Force’s...
Is it Time To Re-Evaluate Strategy?
When was the last time you took a walk in your customer’s shoes and experienced your brand from...
I Went Shopping: My Customer Experience
I went shopping this weekend, visiting all types of stores, both brick and mortar and online. My...
On Metrics: Brand Recommendation or Satisfaction with the Experience?
I was recently in a new client’s office discussing the merits of using Net Promoter Score (NPS) or...
5 Tips For Measuring Grocery Guest Experience
The competitive grocery space has experienced so many changes in just the last 12 months. The...
The Importance of Monitoring Online Reviews for CX
Experiences no longer happen in vacuums, which means what happens to one customer can easily be...