Market Force Blog

Welcome to the Market Force Customer Experience Management blog.

An Innovative Way to Keep Eyes On Your Brand Standards

It's important that brand standard compliances be audited, evaluated, and corrected across...

4 Tips For Leveraging Your Audit Data

Almost all multi-location businesses use some form of audit to measure execution against brand...

3 Simple Strategies To Enhance The Digital Customer Experience

Today, digital engagement has accelerated tremendously, and top companies have shifted quickly...

3 Tips for Collecting Customer Experience Data on Mobile Apps

The COVID-19 pandemic has revamped how people are using their smartphones. With an increase in...

It Takes Two; a Customer Experience Measurement Strategy

Financial metrics are an obvious metric—but tend to be in the rearview mirror. In Market Force’s...

Is it Time To Re-Evaluate Strategy?

When was the last time you took a walk in your customer’s shoes and experienced your brand from...

Engaged Employees: The Key to a Thriving Brand

So much has been written about the importance of employee engagement that it almost seems...

I Went Shopping: My Customer Experience

I went shopping this weekend, visiting all types of stores, both brick and mortar and online. ...

On Metrics: Brand Recommendation or Satisfaction with the Experience?

I was recently in a new client’s office discussing the merits of using Net Promoter Score (NPS)...