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How do consumers feel about top QSR brands since the arrival of COVID-19?

The COVID-19 pandemic has fundamentally changed the world as we know it. Consumers are living differently, buying differently, and in several ways, thinking differently.

Our 2021 QSR Competitive Benchmark examines these changes surveying why customers prefer one brand over another, looking at factors such as service, trust, food quality, value, and technology.

Sign up to download the 2021 QSR Competitive Benchmark!