eBook: QSR/Fast Casual 2018 Research


Market Force's 2018 research is compiled in a single document, and includes observations about trends in QSR and Fast Casual restaurants, as well as a delving into the survey results into seven categories, including Burger, Chicken, Mexican, Pizza, Frozen Desserts, Sandwiches and Coffee/Bakery.

In the survey we evaluated each brand against six specific attributes, including dining habits, delivery services, visit frequency, brand engagement, customer experience, and problem experience.

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