We're excited to be attending some of this year's industry leading events

Upcoming Events

Fast Casual Executive Summit
Seattle, WA
Tuesday, October 9, 2018, 1:15 AM
"How Not Knowing Your Customers Can Kill Your Customer Experience"

Moderator: Brad Christian, Market Force Information

Bob Andersen, CEO, Jimboy’s North America
AJ Rochow, CMO, Cali Group
Steve Schulze, Co-Founder & CEO, Nékter Juice Bar

Keeping your customers happy is getting harder as their appetites for technology and innovation increase. They expect you to meet them where they are — on their phones. And in order to meet those expectations, you must know who they are and what they want. This session will give you best practices on not only collecting customer data but how to use it to create loyalty programs and personalized offers and discounts that will improve sales. It will also discuss good old fashioned local area marketing.

Previous Events

CX Exchange Retail
Brentford, United Kingdom
4-5 July 2018

The Exchange brings together 80 C-level & VPs/Directors of Customer Experience, Marketing and eCommerce from FTSE, Fortune & European 500 retailers to meet, discuss and share best practice to improve the future of retail customer experience.

FastCasual 2018 Top 100 Movers and Shakers Awards
Chicago, IL
20 May 2018

We hope to see you at the FastCasual's Top 100 Movers and Shakers Awards!'s ​annual ​recognition ​of ​the ​top ​brands ​in ​the ​fastest ​growing ​segment ​of ​the ​restaurant ​industry. ​This year's event will be held at Sofitel Chicago Magnificent Mile. Learn more here.

Fast Casual Executive Summit
October 22-24, 2017
Nashville, TN

The Fast Casual Executive Summit is a unique opportunity for leaders and innovators of the fast casual industry to get together in a casual work setting and learn from one another. 

Social Media: What is the value of a 5-star rating?
October 24
11:15 am

When it comes to social media, what sites should you monitor? What is the impact to your business when customers post negative comments? How can you recover them and keep them coming back? What do best in class restaurant organizations do to earn 5-star ratings?

• Melissa Gallagher | VP Marketing | Freshii
• Jae Kim | Founder | Chi’Lantro

• Brad Christian | Managing Director | Market Force Information

CX Talks Atlanta 2017
2 October 2017

Market Force is a Platinum sponsor of CX Talks in Atlanta. CX Talks is the largest customer experience summit ever, bringing together 18 trade associations representing a wide variety of customer experience disciplines, including UX, CRM, B2B, B2C, social media, martech, store design, service training, VOC, research, mystery shopping and more. 

Hosted at Atlanta Marriott Conference Center in Buckhead, this full-day conference features 2 panels, 12 CX Talks speakers, 2 keynote speakers and discussion groups with members of the leading CX-related associations in Atlanta. Meet and network with association representatives and conference attendees. Leave with a more informed understanding and appreciation of the talent and skills required to create world class customer experiences.

Brad Christian, Managing Director, Market Force

Show Me the Money! Tying CX to Financial Metrics
21st September, Webinar

Does your investment in customer experience (CX) have a clear financial benefit for your brand? Can you tie improvements in CX to growing revenue or reduced costs?

Join guest speaker, Forrester’s Vice President and Research Director Harley Manning and Market Force’s Chief Strategy Officer, Cheryl Flink, for a webinar to find out how to make those ties.

Harley Manning will discuss his recent research on how the customer experience drives financial results and how improving the customer experience can reduce costs. The research looks at the financial performance of direct competitors with significant differences in customer satisfaction. He’ll also explore which industries reap the most benefit from customer loyalty. Dr. Cheryl Flink will then relate specific retail and restaurant examples of financial modeling work by Market Force demonstrating how CX investments drive higher revenue.

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Harley Manning, Vice President, is the research director in the Customer Experience practice at Forrester, and the coauthor of Outside In: The Power of Putting Customers at the Center of Your Business. The book is a comprehensive study of why customer experience is fundamental to the success of every business. Harley's research and opinions have appeared in The Harvard Business Review, Forbes, The Economist, and Investor's Business Daily, to name a few.

Cheryl Flink, Chief Strategy Officer at Market Force Information, works with clients to ensure their CX initiatives ties to strategy and have a clear ROI. Cheryl has a Ph.D. in social psychology and oversees Market Force’s analytics and research programs published in Forbes, the Telegraph, CNBC, Retail Week, etc. Market Force Information provides multi-location businesses with the data and technology to improve operational excellence, delight customers, and make more money.

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