Telegraph Interview with Dr. Cheryl Flink

Multi-location businesses such as restaurants, retail stores and banks are challenged with delivering on their brand promise across hundreds or even thousands of locations.

The ultimate goal for the brand, as well as every location, is to delight customers so consumers return and refer, and the business grows revenue and profits.

In this interview with Dr. Cheryl Flink, find out the three components needed to give multi-location businesses the highest ROI on investments in the customer experience.

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