AnswerForce Panel Research
You need your customers’ opinions, you need them now, and you have limited budget. Welcome to AnswerForce™, Market Force’s panel research offering. Our consumer research panel can quickly and effectively answer questions about your brand, your products, your packaging, your competitive positioning, attitudes and usage—the information you need to make strategic and tactical decisions.
When you need answers FAST
AnswerForceTM is a panel research offering from Market Force for those situations when you have limited budget but need answers fast to questions like these:
- How do consumers view my brand? How does that compare to my competitor’s?
- How effective is my advertising?
- Which features of a product are most important to consumers?
- Is my packaging catching consumers’ eyes?
- How can I make my message stand out in a crowded field?
AnswerForce is able to provide answers quickly and cost-effectively by tapping into its extensive network of more than 300,000 consumers.
Our comprehensive services include:
- Program and questionnaire design
- Sophisticated sampling methodologies
- Ability to set participation criteria and manage quotas
- Robust web platform with extensive branching and piping capabilities
- Panel management
- Incentive management
- Analytics and reporting
Contact us by clicking here to learn exactly how you can use AnswerForce to meet your needs in marketing and product development, including brand management, market research, and advertising.








