Press Releases - Market Force

Phillips 66 Delivers Exemplary Service with Market Force Customer Intelligence Platform

Tue 21 May 2013

Phillips 66, a downstream energy company that provides gasoline products to more than 7,000 independent locations across the country, is rolling out a new customer intelligence platform called KnowledgeForce from Market Force Information®, a worldwide leader in customer intelligence solutions. The new platform is enabling its stores to quickly integrate and view customer service measurement data such as customer satisfaction scores, mystery shopping audits and related analytics. With this holistic knowledge, they are able to get closer to their customers and make marked service improvements.

Maggiano’s Named America’s Favorite Casual-Dining Restaurant

Wed 8 May 2013

Maggiano’s is the nation’s favorite casual-dining restaurant chain, according to a recent study by Market Force Information. Specializing in family-style Italian cuisine, the restaurant chain just edged out Pappadeaux, which ranked second, followed by Cheesecake Factory, Bonefish Grill and P.F. Chang’s.

Fewer Consumers Trying New Casual-Dining Restaurants, According to Market Force Study

Wed 24 April 2013

With the economy rebounding, are restaurants driving more new foot traffic and acquiring new customers? According to a new study of 7,000 consumers by Market Force Information, despite the recovery, fewer consumers are trying out casual-dining restaurants compared to two years ago.

DSW is America’s Favorite Shoe Retailer, Market Force Study

Wed 3 April 2013

DSW is America’s Favorite Shoe Retailer, According to Market Force Study. Nordstrom a close No. 2 and excels in nearly all service attributes, making it the retailer that consumers are most likely to recommend

Market Force Study Shows Uptick in Consumers Trying New Retailers

Wed 20 March 2013

Retailers may have good reason to be optimistic in 2013 – consumers are trying more fashion retailers for the first time, and most are making purchases during those visits. According to a study by Market Force Information, 39% of consumers surveyed reported trying a new fashion retailer over the past 90 days – a 22% gain from 2011, and a 179% increase from 2010. H&M is the retailer that consumers reported visiting for the first time most often, followed by Kohl’s, Macy’s, Abercrombie & Fitch and Forever 21.

Nordstrom is America’s Favorite Fashion Retailer, According to Market Force Study

Wed 6 March 2013

Nordstrom is the nation’s favorite fashion retail chain, according to an annual consumer study conducted by Market Force Information. The upscale department store edged out Kohl’s, which had ranked first in the three previous studies. This year, Kohl’s moved to the No. 2 spot overall, followed by Macy’s, Dillard’s and JCPenney.

Market Force Study: Consumers Revving Up to Spend in 2013

Tue 15 January 2013

Consumers are planning to spend as much or more in 2013 than last year across retail industries. The study also revealed that consumers expected to spend more in major retail chains than in local stores.The study uncovers what consumers expect their spending habits to be in 2013 in industries such as restaurant, consumer electronics, toys & games, fashion retail and sporting goods.