Phillips 66, a downstream energy company that provides gasoline products to more than 7,000 independent locations across the country, is rolling out a new customer intelligence platform called KnowledgeForce from Market Force Information®, a worldwide leader in customer intelligence solutions. The new platform is enabling its stores to quickly integrate and view customer service measurement data such as customer satisfaction scores, mystery shopping audits and related analytics. With this holistic knowledge, they are able to get closer to their customers and make marked service improvements.
With the economy rebounding, are restaurants driving more new foot traffic and acquiring new customers? According to a new study of 7,000 consumers by Market Force Information, despite the recovery, fewer consumers are trying out casual-dining restaurants compared to two years ago.
DSW is America’s Favorite Shoe Retailer, According to Market Force Study. Nordstrom a close No. 2 and excels in nearly all service attributes, making it the retailer that consumers are most likely to recommend
Nordstrom is the nation’s favorite fashion retail chain, according to an annual consumer study conducted by Market Force Information. The upscale department store edged out Kohl’s, which had ranked first in the three previous studies. This year, Kohl’s moved to the No. 2 spot overall, followed by Macy’s, Dillard’s and JCPenney.
Consumers are planning to spend as much or more in 2013 than last year across retail industries. The study also revealed that consumers expected to spend more in major retail chains than in local stores.The study uncovers what consumers expect their spending habits to be in 2013 in industries such as restaurant, consumer electronics, toys & games, fashion retail and sporting goods.