Media Coverage

Boosting Store Level Performance Through Big Data

Wed 1 October 2014
Big Data has transformed the retail world in ways that we couldn't have imagined a decade ago.  To read this article go to page 78 of this issue of CIO Magazine.

What’s for Dinner?

Fri 12 September 2014

National Retail Federation - Cheesecake Factory is the consumers' first choice among the casual-dining chains. According to a study by Market Force Information, the Southern California-based restaurant is North America’s favorite casual-dining destination.

QuikTrip, Wawa Rank As Consumers’ Favorite C-Stores

Fri 12 September 2014

Convenience Store Decisions - QuikTrip is North America’s favorite convenience store chain, according to a study by Market Force Information.


More than 5,000 consumers were polled for the study, designed to uncover which convenience stores consumers prefer and why.

Believe It or Not, This Is The Most Popular Italian Restaurant Chain

Sun 24 August 2014

The Motley Fool - Italian restaurants remain a popular dining experience today.  The folks at Market Force Information surveyed the opinions of 6,100 consumers in the U.S. and Canada on their favorite full-service Italian restaurant.

Cheesecake Factory Ranked Favorite Casual Chain

Tue 12 August 2014
Marketing DailyCheesecake Factory emerged as North Americans' favorite general-menu casual-dining chain in Market Force Information's newly released survey on this restaurant sector.  More than 6,100 consumers were surveyed, in order to rank casual-dining chains in five categories: general menu, breakfast, steak, Italian and seafood. 

Eateries we love most

Mon 11 August 2014

USA Today - The casual-dining chains where America loves to eat most — according to an online poll in April of 6,100 adults by Market Force.

Survey: Younger diners embrace tabletop ordering

Mon 11 August 2014
Nation's Restaurant News - Younger diners are more readily embracing tabletop ordering devices in casual-dining restaurants compared with older customers.

Favorite gas stations are at grocery stores and warehouse clubs

Tue 1 July 2014

CNBC News — A Market Force survey found that more Americans are fueling up at supermarkets and warehouse clubs instead of traditional service stations because of the competitive prices and loyalty-based discounts.

Kroger is America's Favorite Gas Retailer

Wed 25 June 2014
Convenience Store News  U.S. consumers named Kroger as their favorite gas retailer, followed by Costco and QuikTrip in a tie for second place and Sam's Club in third, according to a study by customer intelligence solutions provider Market Force Information Inc.

This is Where America Loves to Get Gas

Tue 24 June 2014
Time Magazine  Your favorite gas station is also likely your grocery store, according to a new study.

Trader Joe’s tops national grocery poll; Kroger is No. 7

Fri 30 May 2014
The Columbus Dispatch - Quirky grocery chain Trader Joe’s took the top spot as North America’s favorite grocery retailer, a ranking based on customer satisfaction, in a survey conducted by Market Force Information.

Shoppers Love Joe's, But Spend More With Wal-Mart

Thu 29 May 2014
Investors.com - Wal-Mart (NYSE:WMT) continues to dominate the grocery space. Customers nationwide spent more money on everyday goods at the discounter than in any traditional grocer, according to a new survey by Market Force.

Trader Joe’s is consumers’ favorite grocery store

Tue 20 May 2014
Chain Store Age - Trader Joe’s is North America’s favorite grocery retailer based on satisfaction. A study of more than 6,200 consumers by Market Force Information, also found that Publix and Aldi were ranked second and third.

Study: Operational quality elevates limited-service restaurants

Thu 8 May 2014

Nation's Restaurant News – A new survey conducted by Market Force Information asked 6,197 consumers to rate their satisfaction with their most recent dining experience and their likelihood to refer that brand to friends and family. The results were averaged for a “Composite Loyalty Score.” 

New Study Reveals America’s Favorite Quick-Service Chains

Thu 1 May 2014
QSR Magazine – Established national chains could learn a thing or two from the smaller, younger chains. According to a nationwide study on consumers’ favorite quick-service chains from Market Force, brands like Firehouse Subs, Qdoba, and Papa Murphy’s rank better for customer satisfaction compared to more established category players like Subway, Taco Bell, and Pizza Hut.

Fast Food That Tastes Amazing: Diners' Top Picks For 2014

Wed 30 April 2014
Forbes - Fast food has long been equated with junk food — too much fat and calories and not enough nutrition. Back when chain restaurants began to spread in the 1960s, many dishes were barely edible items with an institutional feel.

Qdoba, Firehouse Subs Among Leaders In Satisfaction

Wed 30 April 2014
Media Post - Qdoba Mexican Grill, Firehouse Subs, Papa Murphy's and Raising Cane's ranked highest on overall satisfaction and likelihood to recommend in a new North American survey spanning the Mexican, sandwiches, pizza and chicken restaurant segments.

Customers prefer the Co-operative for its convenient location

Tue 4 March 2014
Co-operative News — Forty per cent of Co-operative Food customers are likely to recommend the shopping experience. According to a recent report from Market Force, customers said they liked the inviting atmosphere of stores, the variety of natural and organic products and the fact that it offered nutrition or health information.

Why Nordstrom Was Crowned the Nation’s Favorite Fashion Retailer

Thu 2 January 2014
High Fashion Magazine - Nordstrom Inc. maintained its rank as the nation's favorite fashion retailer with Kohl's Corp and Macy's Inc. trailing behind in second and third place.

Study Finds Nordstrom Again Top Fashion Retailer

Fri 27 December 2013
Women's Wear Daily - Nordstrom Inc. maintained its status as the nation's favorite fashion retailer with Kohl's Corp. and Macy's Inc. remaining second and third.

America's Favorite Fashion Retailer, Nordstrom Outlines Store Strategy

Fri 13 December 2013
Retail Info Systems News - Nordstrom's is America's favorite retailer for the second consecutive year, according to Market Force study.

Nordstrom named favorite U.S. fashion retailer

Wed 11 December 2013
Q13FOX.com - More shoppers prefer Nordstrom to any other fashion retailer.  That is according to a new study by Market Force.

Can Nordstrom Stay Atop the Favorite Fashion Chain List?

Wed 11 December 2013
Retailwire - Nordstrom is North America's favorite fashion retailer for the second year running, according to a new study by Market Force Information.

Kohl's ranks high in consumer survey

Tue 10 December 2013
Milwaukee Journal sentinel - Kohl's Department Stores are by far consumers' top pick for casual clothing, a newly released Market Force survey has found.

Nordstrom Is Nation's Favorite Fashion Store, But Kohl's Wins For...Business Attire?

Tue 10 December 2013
Forbes - Research firm Market Force's annual consumer survey found that although Nordstrom is still America's favorite fashion retailer, Kohl's is where shoppers seek work clothes.

Single-Serve Coffee Battle

Sat 23 November 2013
The Motley Fool - Studies confirm that brand name coffee pods will continue to get competition from private label pods.  One such study by Market Force Information concludes that 96% of consumers buy private label groceries.

Survey finds Publix is tops in Rx satisfaction

Mon 7 October 2013
Mass Market Retailers - Publix Supermarket Inc.'s pharmacy operation is North America's favorite based on a Market Force Information study of 3,600 consumers.

Study Shows Most Drivers Satisfied with Their Auto Insurer

Fri 4 October 2013
The Standard - A Market Force Information study of 20,000 consumers found that consumers are satisfied with their auto insurers  but that price is the defining driver.

Survey: Car Insurance Consumers Most ‘Delighted’ with USAA

Thu 3 October 2013
Online Auto Insurance - Auto insurance policyholders at USAA are more “delighted” than other insurers’ customers and are so satisfied with the coverage provider that 4 out of 5 of them would recommend the company to friends and family, according to a survey of tens of thousands of auto insurance consumers.

Groceries Are Cleaning Up in Store-Brand Aisles

Tue 1 October 2013
NY Times - Grocery store brands once carried a stigma. With no-frills white packaging that telegraphed bargain basement and low quality, they were a last resort for consumers on tight budgets.

Publix Pharmacy No. 1 In Customer Satisfaction

Mon 30 September 2013
Supermarket News - Publix Pharmacy tops all others in customer satisfaction followed by Target pharmacy, according to a Market Force Information study of 3,600 summers.

Private Regional Retailer Beating Biggest Public Grocery, Pharmacy and Discount Chains - How Publix Is Better than Rite Aid, Walgreens, CVS, Kroger, and Wal-Mart

Sun 29 September 2013
About.com Retail Industry - The pharmacy the customers are most likely to recommend to their friends is a private regional retailer according to a report released by Market Force Information.

Poll: 'Just OK' doesn't cut it with Rx customers

Wed 18 September 2013
The Chain Drug Review - Publix Pharmacy is North America's favorite in terms of customer satisfaction, according to a new survey of more than 3,600 consumers by Market Force Information.

Publix Named No. 1 Pharmacy In Market Force Survey

Wed 18 September 2013
The Shelby Report - Publix Pharmacy is North America's favorite in terms of customer satisfaction according to a study of 3,600 consumers conducted by Market Force Information.

Publix ranks high in customer satisfaction; Walgreens and CVS are most popular pharmacies

Wed 18 September 2013
Drug Store News - Publix Pharmacy is North America's favorite based on customer satisfaction, according to a study of 3,600 consumers conducted by Market Force Information.

Private label a player in dairy case

Tue 17 September 2013
Food Business News - Consumers who buy private label food tend to shop in the dairy case more frequently than the rest of the supermarket, according to a study of 6,600 consumers conducted by Market Force Information. 

Study: Nearly All Shoppers Buy Private Label Groceries

Tue 20 August 2013
Store Brand Decisions - Nearly all shoppers buy private label products when grocery shopping with dairy being the most popular category, according to a study by Market Force Information.

Cities Last Frontier For Grocers, Who Will Succeed?

Fri 16 August 2013
Investor's Business Daily - Internet giants are not seen as major rivals to traditional grocers yet.

Almost all North American consumers buy store brand groceries

Wed 14 August 2013
Private Label Store Brands - 96% of grocery shoppers buy private label products, according to a survey of 6,600 consumers conducted by Market Force Information.  Private label dairy products was the most popular category,

96 Percent of Consumers Buy Private Label Groceries

Tue 13 August 2013
Private Label Buyer - Nearly all consumer buy private label products when grocery shopping, according to a study of 6,600 consumers by Market Force Information.

Surprise! New Research Says 96% of Consumers Buy Private Brand Groceries

Mon 12 August 2013
My Private Brand - Nearly all consumers buy private brand products when grocery shopping, according to a study of 6,600 consumers by Market Force.

Trader Joe's Tops List Of Favorite Stores

Tue 30 July 2013
Forbes - Trader Joe’s is North America’s favorite grocery chain, winning among shoppers for customer satisfaction and overall shopping experience.

Whole Foods Market Bets On Unique Earnings Growth

Mon 29 July 2013
Investor's Business Daily - Grocery stores have been on the uptick recently as shoppers are becoming more discerning with their food purchases. Conventional grocers such as Kroger (KR) and Safeway (SWY) have expanded their specialty and organic food lines, but Whole Foods Market (WFM) still leads in unique product offerings.

How Two German-Owned Sister Supermarket Brands Became Hot Trendsetters in the U.S.

Mon 29 July 2013
Time - No matter their small selections and the near absence of brands you’d recognize: Trader Joe’s and Aldi are winning top honors in consumer surveys and proving to be enormously influential in the supermarket business.

Trader Joe's tops best grocery store list; customers not surprised

Thu 25 July 2013
KEYT-TV ABC Santa Barbara - Market Force polled 6,600 consumers on supermarket satisfaction. Trader Joe's, famous for low prices, happy checkers, and Two Buck Chuck (actually more than $2 these days), ranked as the store most likely to be recommended to friends and family.

America's favorite supermarkets - how'd yours rate?

Wed 24 July 2013
Today.com - When 6,600 shoppers in the U.S. and Canada were asked those questions recently, they picked Trader Joe’s. It rated 4.8 out of 5 for customer satisfaction.

Trader Joe’s Tops List of Best Grocery Store Chains

Wed 24 July 2013
Yahoo Finance - Trader Joe’s, the hip specialty food retailer with a cult following, was chosen as North America’s favorite grocery-store chain based on customer satisfaction, according to a survey by Market Force, a customer intelligence firm. The study, conducted in May, asked 6,600 consumers to rate their satisfaction with their most recent grocery store experience and their likelihood to recommend that store to friends or family.

Trader Joe's picked as favorite grocery chain by surveyed shoppers

Wed 24 July 2013
Los Angeles Times - Trader Joe’s came out on top of a list of favorite North American grocery chains, chosen by more than 6,600 consumers surveyed by Market Force Information.

Trader Joe’s is Consumers’ Favorite Grocery Chain—Market Force Study

Tue 23 July 2013
Grocery Headquarters - Trader Joe’s is North America’s favorite grocery store based on customer satisfaction, according to a new study of 6,600 consumers conducted by Market Force Information. Publix Super Markets and Whole Foods Market rounded out the top three. All three received high marks for courteous staff, inviting atmosphere and high-quality produce. Hy-Vee also scored well on those measures.

Bun Fight: US Burger Chains Do Battle in London

Sun 14 July 2013
CNBC - London—often the laughing stock of American food connoisseurs— is set to become a haven for U.S. burger lovers as two of the country's most popular chains open stores in the U.K. capital.

Bun Fight: US Burger Chains Do Battle in London

Sat 13 July 2013
CNBC  London—often the laughing stock of American food connoisseurs— is set to become a haven for U.S. burger lovers as two of the country's most popular chains open stores in the U.K. capital.

The Force is Strong with QuikTrip

Sat 29 June 2013
Convenience Store Decisions  QuikTrip, with 662 stores in 11 states, was voted the most popular convenience store chain, according to a new study by Market Force Information, beating out 7,600 study participants. Convenience store chains Wawa, RaceTrac, Speedway and Arco/ampm followed close behind.

33 things we love or hate about Costco

Tue 25 June 2013
Seattle PI  If there's a store that can make toilet paper sexy, it's Costco. The Issaquah, Wash.-based warehouse chain has fans worldwide devoted to its behemoth bundles and other bulk goods. But now comes a study that adds gas to favorite things about Costco.

Five Guys Burgers and Fries heads to London

Mon 24 June 2013
Washington Business Journal  Lorton-based Five Guys Burgers and Fries will open a restaurant in London next month, its first location outside of North America.

Costco Tops List as Most Popular Gas Station

Wed 19 June 2013
NACS  Costco is where North Americans prefer to fill their gas tanks, according to a new study by Market Force Information. Wholesale clubs once again beat out traditional gas stations in popularity, with Sam’s Club coming in second behind Costco among the more than 7,600 study participants. QuikTrip, Wawa and RaceTrac also had strong showings in third, fourth and fifth place, respectively. Costco also ranked number one in Market Force’s 2012 gas station study

QuikTrip Tops C-Store Popularity Survey

Thu 13 June 2013
CSPnet.com  QuikTrip is where consumers prefer to stop for gasoline, food and other conveniences, according to a new study by Market Force Information provided to CSP Daily News. QuikTrip was voted the most popular convenience store chain among the more than 7,600 study participants, followed by Wawa, RaceTrac, Speedway and ARCO/ampm.

zpizza adds customer intelligence platform to manage data

Thu 13 June 2013
Pizza Marketplace.com  To better aggregate and analyze data from a number of sources, zpizza has deployed a new customer intelligence platform from Market Force Information called KnowledgeForce.

zpizza Introduces New Customer Intelligence Platform

Thu 13 June 2013
QSR  zpizza, a Laguna Beach, California, organic pizza chain has rolled out a new customer intelligence platform called KnowledgeForce from Market Force Information, a worldwide leader in customer intelligence solutions.

Phillips 66 Implements New Tech Solutions

Wed 22 May 2013
Convenience Store News  Phillips 66 is ramping up its technology use with the addition of two unique platforms designed to improve customer service -- OpenStore by GasBuddy and KnowledgeForce from Market Force Information.

Maggiano's named favorite U.S. casual dining chain

Thu 9 May 2013
Restaurant Hospitality  We wonder if the executives at P.F. Chang’s will demand a recount once they see the results of Market Force Information’s new casual dining survey. The Asian-themed chain finished a strong first on all six key attributes consumers say they value when choosing a restaurant, yet lost out to Italian casual dining chain Maggiano’s Little Italy when it came to declaring an overall favorite.

America's Favorite Casual Restaurant Chains

Tue 7 May 2013

Huffington Post  Market Force Information has released the results of its recent casual restaurant chain survey. The study, which polled 7,000 individuals over the age of 18, found that Maggiano's is the most popular casual restaurant chain in the country.

Mama's Cooking Reigns Supreme As Maggiano's Voted America's Favorite Chain Restaurant

Tue 7 May 2013

Forbes  A recent Market Force Information Systems study which asked more than 7,000 participants to vote for their favorite restaurant in the casual dining sector from a selection of 144 chains. For a more objective perspective, and one representative of what Americans really single out as their favorite, Market Force’s research team then factored in the number of locations for each chain for a “weighted” view of the results.

News on the Leading Edge of Fashion Retailing From the 2013 Customer Favorite Retail Fashion Stores, Nordstrom, Kohl’s, Macy’s, Dillard’s and jcpenney

Fri 26 April 2013
About.com - Nordstrom claims the top fashion favorite designation because the publisher of the retail best list, Market Force, weighted the results of the more than 4,000 customers it surveyed to level the retailing field.

Fewer consumers are trying new restaurants

Thu 25 April 2013
Restaurant Magazine  According to a new study of 7,000 consumers by Market Force Information, despite the recovery, fewer consumers are trying out casual-dining restaurants compared to two years ago. This may be a result of fewer new choices to try in the category, as just 11% of consumers reported trying a new casual-dining chain in the past 90 days, whereas in 2011, 27% had tried a new casual-dining brand in the previous 30 days.

DSW is America’s favorite shoe retailer, followed by Nordstrom

Wed 3 April 2013
Chain Store Age - In survey results released Wednesday by Market Force Information, DSW was named America’s No. 1 shoe retailer by more than 4,000 consumers polled.

Not OK To Be Just OK

Wed 3 April 2013
Chain Store Age - In survey results released Wednesday by Market Force Information, DSW was named America’s No. 1 shoe retailer by more than 4,000 consumers polled.

Nordstrom, Nike, Shoe Carnival and Famous Footwear rounded out the top five.


The study, conducted in February, was designed to uncover which shoe retailers consumers like most and why they prefer one to another. Market Force first calculated the favorites based on the total number of votes, and then factored in the number of locations for each chain for a more level view of the results. Of all the retailers included in the study, DSW garnered the most total votes, and it remained the leader when the votes were indexed by the number of store locations.

DSW is America’s favorite shoe retailer, followed by Nordstrom

Wed 3 April 2013

Chain Store Age - In survey results released by Market Force Information, DSW was named America’s No. 1 shoe retailer by more than 4,000 consumers polled.
Nordstrom, Nike, Shoe Carnival and Famous Footwear rounded out the top five.  The study was designed to uncover which shoe retailers consumers like most and why they prefer one to another.

H&M proves to be a fashionable destination

Mon 25 March 2013
Retailing Today - H&M is the fashion retailer that consumers reported visiting for the first time most often, followed by Kohl’s, Macy’s, Abercrombie & Fitch and Forever 21.

Survey: H&M pulls in the most first-time shoppers among fashion chains

Mon 25 March 2013
Fierce Retail - More customers are trying out unfamiliar fashion chains this year compared to last -- and the leader at attracting let's-try-something-different shoppers is H&M, according to a survey of 4,000 consumers by Market Force Information. And for once, the survey doesn't say only how many customers made a change, but also why.

Market Force study reveals more shoppers trying new retailers

Wed 20 March 2013
Retail Customer Experience - Research from a new Market Force study reveals H&M, Kohl's and Macy's are luring the most potential new consumers into their stores. Rounding out the top five are Abercrombie & Fitch and Forever 21 as the retailers with the most first-time visits.

Market Force sells merchandising, audit businesses

Wed 20 March 2013
Research Live - Mystery shopping specialist Market Force Information has sold its general merchandising and certain in-store audit businesses to Spar Group, a merchandising and marketing services company.

The 5 Most Popular Fashion Retailers in 2013

Tue 12 March 2013
Apparel Executives - A poll of 4,000 shoppers—part of consumer intelligence firm Market Force’s annual survey—found that Nordstrom in the most popular fashion retailer in the United States.

America's top 14 retail stores

Thu 7 March 2013
KTAR - Nordstrom has topped Kohl's as the best American fashion retail store.

Nordstrom Is the Country's Favorite Retailer, Says Survey

Thu 7 March 2013
Racked National - Nordstrom's totally sane Black Friday policy isn't the only thing customers love about the retailer. According to a survey of 40,000 shoppers conducted by Market Force Information, the upscale department store is America's favorite shopping destination.

Study: Nordstrom is nation’s favorite fashion retailer; Dick’s tops for sports apparel

Wed 6 March 2013
Chain Store Age - Nordstrom is the nation’s favorite fashion retail chain, according to an annual consumer study conducted by customer intelligence solutions provider Market Force Information.

Nordstrom is America's favorite fashion retailer - knocking Kohl's off the top spot for the first time in three years

Wed 6 March 2013
Daily Mail (UK) - Nordstrom is the nation's favorite fashion chain according to a new survey.

Survey crowns Nordstrom as most-favored retail chain

Wed 6 March 2013
Retail Customer Experience - Nordstrom is the nation's favorite fashion retail chain, according to an annual consumer study conducted by Market Force Information.

Survey Ranks Nordstrom as America’s Top Fashion Retailer

Wed 6 March 2013
JCK Magazine  Nordstrom is America’s favorite fashion retail chain, according to an annual consumer study conducted by Market Force Information.

Women's Wear Daily: Nordstrom Tops Fashion Chain Survey

Wed 6 March 2013
Women's Wear Daily - Nordstrom supplanted Kohl’s as the nation’s most popular fashion retailer and dominated the rankings for various attributes of the shopping experience in a survey of 4,000 consumers conducted by Market Force Information Systems

Survey: Why Women Love Nordstrom

Tue 5 March 2013
MediaPost - A new survey of fashion retailers finds that Nordstrom, despite its higher price points, is American’s favorite fashion retailer, booting Kohl’s into the No. 2 spot. The survey, from Market Force Information, found that the Seattle-based Nordstrom topped the competition in six of the eight measured attributes, including customer service, atmosphere, no-hassle returns and designer options.

Nordstrom takes 1st place with fashion fans

Tue 5 March 2013

SmartBrief - A new survey of fashion retailers finds that Nordstrom, despite its higher price points, is American’s favorite fashion retailer, booting Kohl’s into the No. 2 spot. The survey, from Market Force Information, found that the Seattle-based Nordstrom topped the competition in six of the eight measured attributes, including customer service, atmosphere, no-hassle returns and designer options.

Nordstrom is America's favorite fashion retailer

Tue 5 March 2013

Mail - Consumers who participated in the Market Force Information study, praised the high-end department store for its customer service, atmosphere, no-hassle returns and selection of designer goods.

Shoppers Set to Spend

Thu 28 February 2013
Stores - A survey of 2,500 consumers by Market Force Information finds that most plan to step up their spending this year vs. last year in areas like clothing, consumer electronics, toys and sporting goods.

Little Caesars makes big perception gains in 2012

Thu 24 January 2013

Pizza Marketplace - YouGov BrandIndex has released its top five best-perceived limited-service brands of 2012. Returning to the list this year was Pizza Hut, at No. 4 with a score of 24.

Market Force Study: Consumers Revving Up to Spend in 2013

Tue 15 January 2013

News 10 ABC New York - This article was originally distributed via PRWeb. PRWeb, WorldNow and this Site make no warranties or representations in connection therewith.

Market Force Recognized for Technology Achievements

Tue 18 December 2012
CSPnet.com - Market Force Information has been recognized as a finalist for the 2012 Red Herring 100 Global Award and earned a spot on this year's Lead411 Technology 200 list.

Six Colo. firms ranked among the biggest job creators in the U.S.

Wed 12 December 2012
Denver Post - Retail consultant Market Force Information of Louisville was one of six Colorado firms ranked among top job creaters in the US.

Survey Names Ben & Jerry's As America's Favorite Ice Cream Chain

Fri 28 September 2012
QSRweb.com - A new survey from Market Force Information shows that Ben & Jerry's is America's favorite ice cream chain.

America's Favorite Ice Cream Chains: Ben & Jerry's Tops Coldstone, Baskin-Robbins

Thu 27 September 2012
Huff Post - Market Force Information recently surveyed 7,600 consumers to find out what the best ice cream chain in the country is. Ben & Jerry’s was rated the favorite ice cream chain, followed by Cold Stone Creamery, Culver’s, Baskin-Robbins, Dairy Queen, Carvel and Haagen-Dazs.

Survey: Consumers Name Five Guys Favorite Burger Chain

Thu 20 September 2012
Restaurant News - For the second straight year, Five Guys Burgers and Fries and In-N-Out Burger were named the No. 1 and No. 2 favorite quick-service burger chains in Market Force Information’s survey of American consumers.

Kathie Lee And Hoda Bite Into The Country's Best Burgers

Thu 20 September 2012
Today - The best burger chain in all the land? According to the nation's fast food aficionados, the honor belongs to Five Guys.

Market Force Information Unveils Weekly Syndicated Trailer Report

Tue 13 March 2012
Digital Cinema Report — Market Force Information has unveiled a new weekly Syndicated Trailer Report that includes data on trailer placements from nearly all Hollywood studios, and a new Customer Intelligence Platform for Theatre that provides a number of flexible and graphical theatre reports.

Market Force Debuts Movie Trailer Tracking Services

Thu 8 March 2012
Daily Research News Online Worldwide — US-based customer intelligence firm Market Force Information has launched two cinema monitoring services to help Hollywood studios measure the success of their movie trailers.

For Market Force CFO Shauna Callahan, Tech Change Is a Motivator

Tue 28 February 2012
CFO World — At Market Force Information Inc., CFO Shauna Callahan finds adventure in the way her company is growing — including through two recent acquisitions — and how it helps client companies transform their use of the customer intelligence they collect.

Survey: 100% Bought CE Device At Holiday

Thu 26 January 2012
Marketing Daily — So, here’s one to mull: According to an extensive survey of more than 4,200 adults, every one of them bought some sort of consumer electronics device during the holiday season. That’s 100%. And not a “margin-of-error” 100%, either.

CE Tops In Holiday Shopping: Survey

Wed 25 January 2012
TWICE — In a survey of more than 4,200 shoppers, conducted earlier this month by retail services firm Market Force Information, found that video game titles and hardware were the most popular electronics items, followed by TVs, DVD players and other video components.

A Lesson in Loyalty

Mon 16 January 2012
Fast Casual — Consumers spend a huge percentage of their food budgets on eating out at restaurants, and restaurant sales are expected to top $600 billion this year. And yet according to the National Restaurant Association’s 2011 Restaurant Outlook, 60% of restaurant owners said it was harder to attract new customers than previous years. One in three said it was harder to keep customers. What does this mean?

How to Use Social Media for Service & Support

Thu 12 January 2012
Customer Think — If you respond and truly serve your customers over social media channels, you not only increase your customer’s satisfaction with your company, but increase loyalty as well.

Survey: Consumers trying more fashion retailers in 2011

Tue 15 November 2011

Retail Customer Experience - In spite of the shaky economic news overseas, fashion retailers in the U.S. have at least one reason for optimism. Consumers are trying new brands at a higher rate this year, and buying more when they do.

America’s Hottest Clothing Chains

Fri 11 November 2011

Forbes — The average American shells out in excess of $1700 a year on their wardrobe. That’s billions of dollars spent on apparel alone in the U.S. With this much up for grabs, it’s no wonder stores are jousting fervently for our business. And there’s a clear winner amongst the competitors.

Overseas shopping a big draw for Market Force/Retail Eyes

Thu 20 October 2011
Research — Market Force’s acquisition of Retail Eyes (announced yesterday) creates a customer intelligence operation on both sides of the Atlantic, and the enlarged firm has set its sights on a fast and aggressive drive into mainland Europe – and beyond. We speak to Retail Eyes co-founder Tim Ogle.

America’s Favorite Casual Restaurant Chains

Mon 3 October 2011
Huffington Post — Market Force just released the results of its 4,500-person survey on casual dining. The results were tabulated by number of votes, and then the number of locations for each chain was factored in.

America’s Best Chain Restaurants

Fri 30 September 2011
Forbes — Choosing your favorite casual-dining chain restaurant is serious business. The options are plentiful and there’s much to consider from food quality to value for money. Endless choice, super-sized portions, and friendly faces can be very persuasive. It’s no big surprise then that The Cheesecake Factory is the nation’s favorite casual-dining restaurant according to an annual survey conducted by Market Force Information, a customer experience management firm.

Market Force Raises $15m to Continue Buying Spree

Mon 26 September 2011
US-based customer intelligence firm Market Force Information has raised $15m, which it plans to use to grow both organically and through acquisitions. This follows last week’s acquisition of UK-based mystery shopping specialist Retail Eyes.

Retail Eyes Acquired by U.S.-based Market Force Information

Mon 19 September 2011

iStock Analyst — Retail Eyes will become the Market Force European Centre of Excellence for customer intelligence solutions. Retail Eyes, the UK’s leading customer experience improvement agency, has been acquired by MarketForce Information (Market Force), the world’s leading customer intelligence solutions company.

Wingstop deploys Market Force's mystery shopping program

Tue 13 September 2011
Wingstop is partnering with Market Force Information, a customer intelligence solutions company, to deploy a nationwide mystery shopping program across its 485 restaurants.

The New Burger ‘King’: Five Guys Tops List of America’s Favorite Fast Food

Wed 7 September 2011

TIME Magazine — America, we’re quite impressed with your taste in fast food.


Proving that super-size isn’t always better, the ever-growing Five Guys beat out big boys McDonald’s and Subway as America’s favorite fast food joint, according to a Market Force survey. The firm asked 4,500 Americans to choose their favorite “quick-service” restaurant (quite a euphemism), and Five Guys rose to the top of the list when tallied by location count, earning 7.2% of the total votes.

Five Guys, In-N-Out, Chick-Fil-A Are America’s Favorite Fast Food Chains, Says Poll

Wed 31 August 2011
Huffington Post — Yet another poll, this one from consumer market researcher Market Force, confirms what we all already suspected: everyone loves Five Guys. The burger chain, which has grown rapidly since its founding in 1986, was rated America’s favorite fast food chain, after adjusting for the number of stores.

Market Force Information Hiring Air Travelers To Roll Out New Airport Mystery Shopping Program Across 100 US Airports

Wed 24 August 2011
Customer Loyalty Portal — Mystery shopping company offers paid opportunities for fliers looking to beat the boredom at the airport.

Social Networking Monitoring: The Call Center is The Place to Do It

Wed 27 July 2011

TMCnet — The call center and the social media network may not be married yet, but they are having a close personal relationship and it may be time to ask their intentions.


Turns out, many customer-facing organizations are doing just that.

The 2011 Honomichl Top 50 Report

Thu 30 June 2011
Sunnier days have arrived for the marketing research industry, according to industry veterans Jack Honomichl and Laurence N. Gold. Read the good news in Honomichl’s 2011 report and see which firms top the list for U.S. revenue generation in 2010.

The Nation’s Favorite Low-Cost Grocery Store Is …

Mon 13 June 2011
A retailer that may not be a household name but is one of the fastest-growing chains in the country, with smaller stores, a more limited selection, and much cheaper prices compared to the average mega-grocer. The chain is called Aldi, and it’s owned by the same company that runs Trader Joes.

Market Force launches online panel service

Wed 11 May 2011
Consumer research agency Market Force Information has launched an online panel survey service.

‘Good’ Private Label Products Important To Consumers’ Store Selection

Wed 4 May 2011

A new panel research study from Boulder, Colo.-based Market Force Information, a customer intelligence solutions company, found that the availability of “good” private label products was an important factor among consumers when choosing a grocery store in which to shop.

One Entrepreneur's Musings on Business Travel

Tue 26 April 2011
Peripatetic entrepreneur Karl Maier, CEO and founder of Market Force Information, a customer intelligence firm in Boulder, Colo., reveals the benefit of early-morning flights and explains why he prefers maps to his GPS.

Tell Us About Us Acquired by Market Force

Thu 31 March 2011

Winnipeg-based Tell Us About Us, also known as TUAU, has been acquired by Market Force Information. Since its inception in 2005, this is the fourth company acquired by Market Force

Why There's No Stopping the Android Train

Tue 22 February 2011
A new study from consumer intelligence firm Market Force Information, for example, has found that more consumers are planning to buy an Android phone than an iPhone.

Survey reveals increased interest in watching movies

Tue 25 January 2011
A new survey by customer-intelligence firm Market Force Information reveals good news for the entertainment industry: About one in five consumers expect to watch more movies (in all media) in 2011, while just 8% of respondents said they will view fewer films this year.

Survey reveals top apparel store picks

Wed 15 December 2010
According to a new survey from customer intelligence firm, Market Force Information, The Children's Place is consumers' top pick for young children's (10 and younger) apparel when the votes are indexed for the number of stores.

Black Friday 2010 finds many shoppers 'feeling better'

Fri 26 November 2010

As "Black Friday" kicked off the holiday shopping season and brought flocks of customers to metro-Denver stores, some retailers said they sensed more optimism and energy among shoppers this year.

Market Force Information and Retail Integrity Merchandising Solutions Form Strategic Alliance

Wed 17 June 2009

Market Force Information and Retail Integrity Merchandising Solutions announced the formation of a strategic alliance between the companies to jointly deliver best-of-breed in-store solutions for the retail and consumer packaged goods industries.