Consumer Electronics Manufacturers

For consumer electronics manufacturers, actively managing the customer experience where your products are sold is critical to your success. Proper merchandising execution, product availability and effective sales presentation all give you an advantage over your competition. Our integrated suite of products is designed to give consumer electronics manufactures the information and actionable solutions they need to stay ahead of the competition and maximize sales.

Our OnSight evaluation and action solutions allow you to:

• Assess the effectiveness of the sales force selling your products including their product knowledge and frequency of recommending your brand
• Understand attitudes and perceptions of your customers on topics including product features and reasons for choosing your brand
• Keep display models on the selling floor in working order
• Ensure your products are fully stocked and displayed in accordance with the approved planogram
• Compare prices for your products against those of your competitors

Our InSight solutions allow you to:

• Identify business levers where improvements will generate the highest returns
• Uncover additional revenue opportunities
• Highlight best practices within your retail partners or your owned and operated stores
• Automatically deliver performance-based training or rewards at the store level

Specifically, in the HDTV arena, we have partnered with J.D. Power and Associates to launch the industry’s largest study on the selling process for these high ticket items. Click here to learn more about this study.