Press Releases

  • Market Force Information Adds Mobile Retail Audit Functionality to Eyes:On App

    23 March 2017 — Market Force has rolled out mobile auditing features for its Eyes:On app that enables Market Force clients and their auditors to report on brand compliance from a tablet or smartphone, improving productivity and eliminating the need for paperwork. Eyes:On uses geo-fencing technology to identify and verify sites targeted for audits. Custom audit questionnaires are supported, including capabilities for attaching photos, videos and other media-rich content. The app is now...

  • Market Force Information Launches SocialForce Reviews for Brand Management

    19 January 2017 — Market Force has launched SocialForce ReviewsTM, a social reviews aggregation tool that delivers insights from multiple social feeds to retailers, restaurants, retail banks and other multi-location businesses. SocialForce Reviews helps businesses manage their brands by tracking and analyzing social reviews that pertain to them, and providing a vehicle to quickly respond to negative posts.   

  • Market Force Information Named a “Breakout Vendor” by Leading Global Research Firm

    17 January 2017

    Market Force has been recognized in a new report by Forrester Research as a breakout vendor with the capability to help business units achieve actionable insights and tangible business value. According to Forrester's report, Breakout Vendors: Domain-Specific Insights Service Providers, “Market Force Information helps multi-location businesses improve financial performance through better CX.” 

  • Mobile Banking on Rise, Physical Branches Still Important

    PNC Bank, Chase and U.S. Bank named top national banks

  • Good Call: Study Reveals UK’s Favourite Mobile Phone Network

    17th June 2016

    Disruptive challenger brand Giffgaff has surpassed more established operators to be crowned as the UK’s favourite mobile network, according to independent research from Market Force Information® a leading customer experience management company. As part of the study, over 4,300 UK consumers rated various aspects of their mobile network provider. Market Force then averaged this data to rate each brand on a Composite Loyalty Index, benchmarking overall satisfaction and...

  • New Market Force Study Finds T-Mobile and Consumer Cellular Are Consumers’ Favorite Wireless Carriers

    15 June 2016

    According to a large-scale consumer study conducted by Market Force,T-Mobile is America’s favorite full-service wireless carrier and Consumer Cellular is its favorite among non-contract providers. More than 8,600 consumers were polled for the study, which was designed to uncover trends in wireless voice and data usage, carrier performance and satisfaction with the in-store experience, among other insights. 

  • Market Force Takes Mystery Shopping Mobile with New Eyes:On App

    2 June 2016


    Market Force is making mystery shopping more convenient and accessible than ever with Eyes:OnTM, a new mobile app that allows shoppers to view available assignments in their immediate area, select their desired assignments and submit shopping reports — all from their mobile devices.

  • Study Reveals the UK's Favourite Petrol Station

    10th May 2016

    In challenging times for the sector, Asda has been named as the UK’s favourite petrol retailer. In the large-scale consumer study, over 3900 UK consumers rated various aspects of their last experience on the forecourt. The study also identifies the key characteristics that drive satisfaction, revealing how petrol retailers can win and retain customers through improved customer experience.

  • New Market Force Study Finds Kwik Trip and BJ’s Are Consumers’ Favorite Places to Fuel Up

    10 May 2016


    Market Force found that, even though most motorists still fuel up at traditional gas stations, grocers and big-box brands continue to be popular choices for their low prices and convenience. For their recent trip to the pump, 71% visited a gas station, while 28% chose a grocer or big-box retailer. Additionally, while fuel prices are important, they’re not the only factor influencing a consumer’s choice of where to fill up – payment options, fuel quality, and the ease of...

  • New Market Force Information Study Finds Wegmans and Publix are America’s Favorite Grocery Retailers

    13 April 2016


    Findings from a new large-scale consumer study of more than 10,000 consumers conducted by Market Force Information® (Market Force) revealed that Wegmans is America’s favorite grocery retailer, followed by Publix Super Markets and Trader Joe’s. This is the first time in four years that Trader Joe’s did not rank first.For the rankings, Market Force asked participants to rate their satisfaction with their most recent grocery shopping experience and their likelihood to...

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