June 8th, 2010
Study: Grocery Shoppers Highly Susceptible to In-Store Marketing
RetailCustomerExperience.com – In January 2010, Market Force, provider of customer intelligence solutions, conducted a survey to collect data on consumer spending habits and store loyalty focused on retail grocery stores and consumer packaged goods. The objective was to glean insights on how to consistently delight the customer and find out which brands excel and why. Read more
